Wigs on Google
One of the great challenges in having a website is building it so that the people who might be interested in your products can find your website. But one of the great problems is that the words and phrases people use to search for your products may not be the best to use in describing your products.
“Cancer patients wigs”, “Cancer wigs”, and “chemo wigs” are all precisely this kind of phrase. Budgetwigs offers some of the most comfortable and easy to maintain European human hair wigs in the world: Hairware's Natural Collection and Revlon wigs, for instance, are hypo-allergenic, comfortable, and don’t shift or move on a hairless head. And in writing about these wigs we would like to write with some dignity, yet to get the attention of search engines for these terms (and a lot of people are searching with the phrase “cancer wigs”) we need to use them. It leaves us with one option: cancer patients wigs, chemo wigs, and cancer wigs… over and over and over again.
Moreover, people often take grammatical shortcuts as in “cancer patients wigs” with its omitted apostrophe, and what kind of writer would I be to use it? It seems to me not only undignified to do so, but also unpleasant for anyone who is diagnosed with cancer and is coming to Budgetwigs to read about our medical wigs.
What to do? Google doesn’t not yet have an answer for this. We, for our part, have some beautiful chemotherapy wigs, chemo wigs, cancer wigs, and even cancer patients wigs. Call them what you will